Saks OFF 5TH 2016 Holiday Campaign
Following the successful launch of Saks OFF 5TH's fall campaign, the holiday campaign invited customers to Join the Party @saksoff5th. The campaign was featured across multiple customer touch points including out-of home, in-store, online and direct mail.
A gift guide featuring the top luxe gifts at a value at Saks OFF 5TH.
In partnership with Refinery29 the gift guide featured top gift picks from top influencers.
Out-of-Home advertising campaign in NYC.
Mall Advertising